Increased Security. Phishing simulation provides quantifiable results that can be measured. These measurements allow improvement to be identified and tracked.
Visibility. With the comprehensive reporting, key stakeholders can understand the security weaknesses. This reporting helps obtain executive management buy-in for current and future security initiatives.
Demonstrated Responsibility. As responsible organizations, your clients need to demonstrate to their stakeholders that they understand the current threat environment and are taking steps to reduce their risk. By ignoring the threats from social engineering attacks, they could be exposing themselves to litigation.
Improved Training Retention. Employees can receive training on what to do and what to avoid, but until an employee experiences it, their actions are unknown. After seeing what is capable, employees understand and are more security conscious. This fact will help your clients improve training retention.
Net Reduced Training Cost. By pinpointing employees who are more susceptible, such as via the Repeat Failures Report, additional training can be provided to those employees without the cost and burden to other employees. As the employees are more productive, there is increase funding to justify the other expenditures.